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Showing posts from March, 2010

Silver Woods renamed to Silver Woods Country Estate

We’ve renamed ‘Silver Woods’ to ‘Silver Woods Country Estate’. Please allow up to 4 hours for the change to reflect.

Request for change: Bedfordview (Gauteng, SA) as town on its own

Currently Bedfordview (Gauteng) is listed as a suburb of Germiston. We’ve had plenty of requests from users wanting to move Bedfordview to a town on its own. We will go ahead to move Bedfordview to a town on its own should there be no serious objections. Listings loaded under Germistion / Bedfordview will then be linked to Bedfordview / Bedfordview after the update (OMS + your website). Should you have objection to this please let us know at support@entegral.net before 31 April 5pm, otherwise we will schedule the move on the night of 31 April or morning of 1 May.

Improved online real estate marketing strategies for more referrals

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Entegral has this week launched new online marketing initiatives to increase the referral rate on estate agent property listings on our portal sites including MyProperty . We’ve furthermore tweaked our SEO – the results should start to filter through over the next 4 weeks when search engines like Google re-indexes pages. Google Adwords Workshop Improve your enquiry rate on your website with Google Adwords ( www.google.com/adwords ). It presents a cost effective way for estate agents to market themselves online, and is much cheaper than your local print ads. Define your keywords, location and budget, and you can have your ad up and advertised to your local community in minutes! Don’t know where to start? Don’t worry we are here to help – we are looking to present an online real estate marketing workshop focusing on Google Adwords, Facebook and Twitter. If you are interested please click here to let us know!

Email property function corrected on websites

We’ve corrected a problem with the ‘email property’ function experienced on some websites. (available when you view the property details).

Entegral clients win top RE/MAX awards

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Teams from long-term Entegral clients RE/MAX Masters and RE/MAX Living have ‘cleaned up’ at the recent RE/MAX international awards walking away with 3 of the top 5 international awards. Read the full article here . www.remax-masters.co.za – Johannesburg Northern Suburbs including Sandton and Randburg RE/MAX Masters Lance Heroldt of RE/MAX Masters clinched first place and Glenn Joselowitz third place overall. www.remaxliving.co.za – Cape Town and surrounds RE/MAX Living Gerlinde Moser of RE / MAXLiving was ranked third.

South Africa’s first online real estate marketing conference

Entegral was proud to co-sponsor South Africa’s first real estate online marketing conference in Cape Town on 9 and 10 March 2010. The event was a success and all participants walked away with a clearer understanding of how to maximise your efforts for online real estate marketing. It presented some interesting views and statistics on social media integration for real estate. Adriaan Grove, Entegral MD , presented an interesting view of Google’s impact on the real estate industry and how the role of the traditional estate agent is changing to a new breed of estate agent, the ‘virtual agent’. What was also clear, is that mobile marketing is a relatively untapped channel for estate agents to explore and that it presents lots of opportunities for early adopters of the technology. We were presented with some fascinating mobile stats by mobile industry expert Rick Joubert . RE/MAX Southern Africa CEO, Adrian Goslet, also presented at the conference and shared some interesting facts

OMS New on show stock report

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A new ‘on show stock report next 7 days’ is now available in the OMS stock reports section. It will produce a report of all properties marked on show for the next 7 days. You can access this report on the OMS by clicking on the menu: Reports / Property / Stock and selecting the ‘on show stock next 7 days’ from the reports dropdown.

OMS A5 brochure alignment tweaked

We’ve tweaked the alignment on the A5 property brochure . When you print the a5 brochure there will be more space on the left hand side, so that when you fold the a4 paper in half, the property details are better aligned on the page.

New a5 property brochure available in OMS

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We’ve added a new a5 generic property brochure to the OMS. You will find it by opening a listing and clicking on the reports section:   The brochure is right aligned to an a4 landscape page and contains the office and agent details, main property photo and description.