Here is a sneak preview of the new Property Alerts feature to be launched soon on MyProperty. Visitors search for property will be able to create an email alert for the search they’ve done simply by clicking on a link in the property search results:
After entering some details they are added to our Property Alert Engine. This is one powerful system that can for instance alert the subscriber on new properties matching their criteria as soon as it is loaded in the OMS (or imported through our GRID system).
Here is a sample of the email received, including photo and links to the property and agency contact info. We are testing it in all the major email clients, checking that we comply with spam checks on servers and even track delivery statistics such as bounced messages, messages landing in spam boxes etc.
We are still doing some stress testing, but you can expect a launch in the next 2 months. Soon after this, this powerful new feature will be made available to clients at very affordable rates.