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Base : track qualified leads on listings and view listing enquiries by contact

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Base CRM allows the automatic import of leads from various portals by synchronizing your mailbox. Leads will then import into your Base inbox. Here you can qualify and convert those leads to actual contacts or discard them:




When converting the lead to a contact the contact details are all automatically pre-populated in the fields (depending on what the portal sent), so you just have to categorize and tag the contact as a buyer, seller etc. (all these categories are configurable):




For buyers, you can further fine tune their requirements including price, area, beds, baths etc. through the qualify tab. This also provides a way of finding matching buyers when listing a new home.

Base will now link the original enquiry on the contact through the diary tab, on the day the enquiry was made. It will also link it to the listing that was enquired on:

At the same time, if you open the listing diary view, you will also notice it saved the original enquiry with the converted contact:

This allows y…

Base & OMS PDF Brochure size reduction

Custom PDF brochures in Base & OMS as well as generic property brochures in Base are now up to 3 times smaller with compression algorithms applied to them. A typical brochure of 2.6 MB is reduced to about 0.8 MB in the process.

New Sole Mandate Banners for Flex Websites

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We've added Sole Mandate Banners to our first generation Flex Websites - this update ensures that if you have selected sole mandate on your OMS or your Base dashboard when uploading a new listing it will display accordingly on your Flex website as well.

This banner will not only appear on the search results pages of your website but also on the details page of a listing with a sole mandate.

Examples of results page banner





Examples of listing page banner





New Base Google Calendar integration for real estate agents launched

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Following the automated leads import we've launched, we have now integrated Google Calendar with Base real estate CRM and have released in it BETA mode to all users. In BETA mode we gather feedback from clients, sort out issues and make improvements.

Visit your profile settings in Base and click on the 'Integrations' tab to connect your Google Account.
Once connected you will enjoy automated leads import into your Base inbox while new calendar entries created in Base will now automatically sync to your Google Calendar account - it can certainly help streamline your scheduling!

How does it work?


Simply open your diary on your dashboard or listing or contact and create an entry, e.g. valuation. In your Base dairy, you can optionally link contacts and listings as per screenshot (1). (The entry will then appear on the diary of the contact or listing too). In case of the valuation, you can link the listing (capture as a valuation) and the seller. Set the time and press save.The c…

Base new commercial & rental fields launched

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We've introduced the following new fields on residential and commercial rentals in Base CRM:

• Lease escalation %
• Lease period
• Deposit requirements

We've split the contract dates and commission into 2 tabs and introduced a 3rd new tab 'itemized cost'. This tab provides a configurable set of cost rows that will be useful to commercial leases and sales. Cost items you want to specify is added from the dropdown and then saved as part of your mandate. This way only the required fields are shown and saved:



On the features tab we've also introduced new fields including:

 • Coverage
 • Floor Area Ratio (FAR)
 • Grade/Rating

The grade/rating have some default values but will soon be configurable via the Base / Setup / Customize function.

We value your feedback: if you deal in commercial property, drop us an email on support@entegral.net to let us know how we can further tweak this.


Base listing syndication dashboard compact view

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Listing syndication compact view
Base syndicates your property listings to so many portals, that it became difficult to fit everything into one screen on the listing syndication dashboard view. We've now made the portal statuses more compact as can be seen here and we hope it eliminates some horizontal scrolling for you. It's now easier to get a quick overview of the status of listings on various portals:



You can easily filter for pending or error statuses too using the filter:



Since Base CRM was built from the ground up to be mobile friendly, you can also view your portal status from any other device by clicking on the expand button on the left of listings in the listing syndication dashboard view:



When you log on to Base you can also instantly get a quick overview of your listing status on the portals: